Task
To create an image of a modern and efficient medication among teenagers.
Solution
3D-arcade where a user needs to explore the Moon and destroy craters + autonomous community.
Result
Brand community with extended navigation allowed to get all the necessary information about the medication. A teenager in a simple and understandable form got to know about reasons that cause acne and ways of treatment. If needed he could consult an expert and get doctor’s advice.
It was possible to make sure in the effectiveness of the product with the help of a game application in which user destroyed lunar craters, driving a moon rover. In the same easy and natural way teenagers coped with acne thanks to “Zinerit”.
VK
- Client
- CATZWOLF
- Status
- Completed
- Tools
- VK application
VK community
2 years
application cycle length
1 lunar module
was built during the promotional campaign
∞
3D-photos of Earth were shared with friends